Q1 2021 Performance of Top Fast Food Apps on iOS in the UK

In the first quarter of 2021, the UK's fast food landscape saw significant engagement on the iOS platform. Sensor Tower's data provides a clear picture of how the top apps in this category performed during this period.

McDonald’s U.K. experienced a noticeable upward trend in downloads, starting at around 28K in the last week of December and peaking at over 75K by the end of March. Weekly active users also showed an increase, rising from 350K in the final week of December to over 430K at the end of March.

Domino's Pizza Delivery saw a more stable pattern in downloads, ranging between approximately 15K and 20K each week, with a slight increase to 18K downloads in the last week of March. The app's weekly active users hovered around 125K to 130K, with a peak of over 127K in the penultimate week of March.

The KFC App UKI - Order & Delivery witnessed a varied download trend, with a high of nearly 30K in early January, which later stabilized to around 15K towards the end of March. Active users for KFC's app showed an initial increase from 129K to over 160K in mid-January, before settling to just over 131K by March's end.

Costa Coffee Club showed an interesting download pattern, with a mid-quarter dip and a strong finish at over 26K downloads in the last week of March. The weekly active users for Costa's app steadily grew from 143K in late December to over 173K by the quarter's end.

Lastly, Starbucks UK observed a steady increase in downloads from just over 7K at the end of December to nearly 15K by March's end. Active users showed a consistent rise, starting at around 42K and ending the quarter with over 54K.

For more in-depth insights and trends about the performance of these apps and others in the fast food and fast casual category, Sensor Tower's detailed analysis provides a comprehensive look at the evolving app marketplace.